Folks love the chance to win.
But offering big prizes – or lots of smaller prizes – can be risky. SCA provides four promotion tools that make it easy to include high-value prize offers in your campaigns:
- Prize Coverage which removes risk from big prizes for a low-fixed fee. Prizes up to $1 billion that generate buzz, sales, traffic.
- Promotions Technology for sweepstakes, instant win and online games designed to launch national campaigns quickly (as fast as three days).
- Sweepstakes Administration including official rules, bonding, registration and winner fulfillment
- Over-redemption coverage for prizes such as music downloads, movie tickets or high-value coupons. SCA locks in your budget so you’re not at risk of too many people redeeming the prize. Your budget remains constant regardless of redemption rates.
A Little History . . .
Eleven-time world bridge champion Bob Hamman founded SCA Promotions in 1986 when friends asked him to cover the risk on a basketball half-court shot. Since then, SCA has paid out over $165 million in cash and prizes, and partners in nearly 3000 promotions annually.
For more information visit http://www.SCApromotions.com.
Promotional Risk Coverage can also be used to protect businesses from going over budget should a promotion exceed redemption expectations. It’s done by calculating the odds of a contingency prize being awarded or predicting the rate of redemption on a given promotion and then placing the risk with an A+ insurance company.