SCA Promotions Adds Big Prizes Without Risk

Folks love the chance to win.

But offering big prizes – or lots of smaller prizes – can be risky. SCA provides four promotion tools that make it easy to include high-value prize offers in your campaigns:

  • Prize Coverage which removes risk from big prizes for a low-fixed fee. Prizes up to $1 billion that generate buzz, sales, traffic.
  • Promotions Technology for sweepstakes, instant win and online games designed to launch national campaigns quickly (as fast as three days).
  • Sweepstakes Administration including official rules, bonding, registration and winner fulfillment
  • Over-redemption coverage for prizes such as music downloads, movie tickets or high-value coupons. SCA locks in your budget so you’re not at risk of too many people redeeming the prize. Your budget remains constant regardless of redemption rates.

A Little History . . .

Eleven-time world bridge champion Bob Hamman founded SCA Promotions in 1986 when friends asked him to cover the risk on a basketball half-court shot. Since then, SCA has paid out over $165 million in cash and prizes, and partners in nearly 3000 promotions annually.

For more information visit http://www.SCApromotions.com.

The Wolf Million Dollar Twitter Promotion

Dallas Radio Station 99.5 The Wolf offers up the big money in a first ever $1 million Twitter Song of the Day contest. Through September 4

To qualify, listeners tune in to The Wolf between 8/31/09 and 9/4/09 and listen for the Twitter Song of the Day.  After registering on Twitter and following The Wolf at http://twitter.com/995theWolfDFW, listeners must tweet the appropriate response after hearing the daily Song of the Day.

Each day, The Wolf awards concert tickets to ten contestants.  At the end of the Song of the Day contest, one grand prize finalist is selected to play for $1 million.  To become an instant millionaire, the grand prize finalist must correctly predict the final score of the Dallas – New York football game on September 20. Here’s the promo spot:


Use Promotional Prize Coverage To Offer The Big Money Without a Big Budget

Got a big idea but no budget?

Promotional Risk Coverage enables businesses to stretch their promotional dollars by offering a chance-to-win prize vs. a guaranteed prize. prize-coverage-graphPromotional Risk Coverage can also be used to protect businesses from going over budget should a promotion exceed redemption expectations. It’s done by calculating the odds of a contingency prize being awarded or predicting the rate of redemption on a given promotion and then placing the risk with an A+ insurance company.

By incorporating promotional risk coverage, businesses pay a fixed cost for their promotion that often amounts to a fraction of the actual prize value being offered. And should the prize be won or over-redemption occur, the promotional risk coverage kicks in to cover the cost – whatever the value of the prize, rebate, coupon or premium.

With promotional risk coverage, your business can plan promotional expenses to the penny, eliminate budget overruns for higher than expected responses, and stretch promotional dollars for the maximum market impact. Regardless of the size of your budget, Promotional Risk Coverage will make your impact BIGGER.

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